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Case Study PIA (Printing Industy of America)- Print Access Search Engine
The Challenge
The Printing Industries of America, (PIA) approached
Directory Publishing Services with a unique and difficult problem. They
wanted to construct an online search engine and directory containing all
of their members, which is potentially every printer in the United States.
This directory named, "Print Access" was to be searchable by eight different
methods, easily updated, and operated by existing personnel. Adding to
the difficulty of the project, information in the database created for
"Print Access" was required to be exported to the printed directories PIA
affiliates already produced for their members. PIA felt that "Print Access"
could be the premier resource for print buyers in the U.S. creating value
and profitability for members and affiliates alike. After reviewing many
proposals from different firms they choose Directory Publishing Services
for the job.
The Printing Industries of America consists of 30
affiliates across the United States. Each affiliate has it's own local
membes with an average size of 1,400. With membership totaling over 40,000,
PIA is a diverse group with different levels of staffing and skill.
The Solution
Directory Publishing Services produced a system
which exceeded all of PIA's rigid requirements. Capable of high-speed data
retrieval and multi-path searching "Print Access" can be updated and maintained
by existing staff with customized versions of standard office software
and web browsers. It is even possible for individual members to update
records from password protected web pages. PIA's affiliates are also preparing
print directories using extracts from the "Print Access" database. With
full implementation planned in late spring "Print Access" can be previewed
at the www.pinc.org and www.piasc.org web sites.
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